Lead Referrals Management Overview (registration req'd)
Take a 5 minute guided tour of BLUEROADS Lead Referrals Management. You’ll dive into the product and see how BLUEROADS Lead Referral management solution allows the creation of vendor programs.

Deal Registration Overview (registration req'd)
Take a 5 minute guided tour of BLUEROADS Deal Registration Management. This brief Introduction to Deal Registration will introduce you to Vendor and Partner benefits of a deal registration system.

Lead Management Overview (registration req'd)
Take a 5 minute guided tour of BLUEROADS Referrals Management. This introduction to channel lead management will help you align every lead to precisely the right channel partner every time.

BlueRoads Channel Management Demo (registration req'd)
Take a 3 minute guided tour of BlueRoads Channel Management Software. You’ll dive into the product and see actual screenshots from our Lead Management and Deal Registration modules.

Phone+ eBook: Best Practices In Channel Management (registration req'd)
Phone+ Magazine reports on the current state of agent and partner programs in the telecom market. In this special eBook Report (Sponsored by BLUEROADS), Phone+ explores precisely what telecommunication channel partners are looking for in carrier programs.

Building a Market-Leading Margin Program (registration req'd)
Over the past five years, deal-registration programs have moved from being merely innovative to a required element of any value-oriented channel program. This white paper illustrates the process of designing a dealregistration program, including the key Decision Points™ of the design process and best practices for implementation.

How Does Your Partner Lead Machine Stack-Up? (registration req'd)
12 Tips for Lead Management Success when working with distributors and resellers. Any channel sales or channel marketing executive at medium to large organizations should download this whitepaper. You will gain insights and tips to Get leads to the most qualified partner every time, Ensure that all leads are contacted before they get "cold", Understand which demand generation investments are driving the best leads, Drive qualified leads into revenue, Build trust and performance within your partner organization, And more!

The Five Common Myths About Channels (registration req'd)
Sales channel capabilities and efficiency are improving dramatically, thanks to the introduction of cutting edge information technologies. Many companies could unleash new found potential in their existing channels by rethinking old myths about channels which may no longer hold true.

8 Things Your Partners Want You To Know (registration req'd)
Partner Survey Findings - BLUEROADS / eWeek Research Helps Technology Vendors Understand what their VARs Need to Succeed<./p>

Fostering Partner Success (registration req'd)
Partner relationship management software or PRM is an outgrowth of CRM that focuses its energies on managing the relationship between an OEM and the indirect distribution channel. Initially, there was little difference between the two but over time they have diverged due to market demands brought on by the increasing reliance many organizations have developed on selling their products through resellers.

How Does Your Lead Machine Stack-up? (registration req'd)
VARs and resellers have their own goals, methodologies, and motivations for success. They want the ability to carry the vendors' lines that will maximize their strengths and provide the greatest opportunities for revenue. Channel partners recognize that they need to become strong, credible sales and service arms of the vendor, year after year to succeed. Vendors can help their channel partners achieve these goals by supporting their revenue targets and by giving them effective tools and resources to assist them in their endeavors.

Lead Management Benchmark Study (registration req'd)
This industry-first channel lead management benchmark study addresses five key areas—lead aging, lead distribution, opportunity feedback, sales latency and closure rates—that are considered to encompass the end-to-end channel lead management process. The study not only explains these concepts, but explains at length how to leverage these key performance indicators to lay the groundwork for near-term performance improvements on which to build long-term strategies.

Channel Sales Metrics (registration req'd)
This BLUEROADS white paper introducesa set of core metrics that can dramaticallyimprove a vendor's understanding of its channelsales operation and lead to improved channelperformance. Although no specialized knowledgeof the BLUEROADS technology set is neededto understand the concepts presented here, this paper also describes howBLUEROADS 6 collects and analyzes channel sales data and drives betterresults for all participants in this massive market place.

Lead Referral Program Best Practices (registration req'd)
What is a referral program? Despite significant investments in demand generation programs, no vendor has the collective insight and visibility into ALL relevant opportunities and the related ecosystems that surround them. A well thought out, well implemented, and well managed Referral Program can help a vendor identify incremental opportunities, close deals faster, increase close rates, and drive down client acquisition costs.

Best Practices in Deal Registration (registration req'd)
Deal registration programs have quickly become the latest channel imperative. In fact, so crucial are deal-registration programs in preserving solution provider margins that poorly crafted and not-well-enforced programs can cost vendors business. This white paper discusses the Seven Pillars that are the crucial elements of building deal registration programs that are mutually beneficial for both the vendor and the partner.

Best Practices in Lead Management (registration req'd)
Lead programs are well-intentioned efforts to create new business. Yet most leads passed to partners fall through the cracks. This white paper introduces a best practice approach to the channel lead management process, from lead distribution to sales conversion and reported results. Companies implementing these twelve best practices quickly see significant improvements in sales through the channel.

Best Practices in Market Coverage (registration req'd)
For companies that are serious about gaining market share, "coverage" is a concept of the utmost importance. This white paper discusses a systematic approach to creating coverage models in the high-tech industry by identifying partners with appropriate profiles to achieve coverage optimization.

Best Practices in Partner Productivity (registration req'd)
BLUEROADS realizes that our success is dependent on the success of our customers and their channel partners. As a result, we designed BLUEROADS with both vendor and partner in mind and followed strict design disciplines: assume zero-training for partner users; always provide a benefit to the user; everything must integrate. By following these disciplines, BLUEROADS designed a system that helps to increase channel performance and productivity for both vendor and partner. This paper highlights key features and functions designed to boost partner productivity.