How do you know the right lead will get to the right partner while it's still hot? How can you possibly manage to follow up on all those leads without some falling through the cracks? Or better yet, how can you encourage your partners to keep you up to date on each lead?
Well, BLUEROADS has the answer. Rather than pushing leads to partners that may lack capacity, skills or interest, BLUEROADS Lead Manager lets motivated and available partners pull leads for active follow up. Allowing partners to participate in lead selection accelerates sales conversion and revenue generation. And our methodology blends lead assignment and pull capabilities to ensure prospects are contacted before their interest cools.
Once a partner has engaged on a lead, it's important that you're updated on the lead's status. Are partners actively engaged? Has it dropped in priority? Was that opportunity even really a lead in the first place? Having insight into the status of the lead, the details of the opportunity, and the ability to help close the deal, helps you meet both your partners' goals and yours.
Benefits:
Leverages partners to accelerate revenue generation
Increases contact, feedback, and closure rates
Identifies and cultivate high performance salespeople
Tracks leads from inception to closure
Builds greater insight into the details of the channel opportunities and the ability to engage as the vendor
Achieves true ROI with POS and marketing integration
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