BLUEROADS Announces First Automated Deal Registration Solution to
Drive Market Share Through Enhanced Partner Relationships
SAN MATEO, Calif. – November 8, 2004 – BLUEROADS Corporation, a channel management software company, today announced BLUEROADS™ Deal Registration Manager, a unique software solution that helps vendors and channel partners automate the complexities of managing a deal registration program. BLUEROADS Deal Registration Manager streamlines program participation and administration through a centralized web-based system, ensuring a mutually successful experience for vendors and solution providers. It also increases deal close rates by allowing vendors to easily identify where influence in critical deal phases can help partners win.
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BLUEROADS Announces Pre-Packaged Integration with Salesforce.com
SAN MATEO, Calif. - October 25, 2004 - BLUEROADS Corporation, a channel management software company, today announced the availability of BLUEROADS™ Integration Interface for Salesforce.com, which delivers seamless bi-directional data integration between Salesforce.com, the leading on-demand customer relationship management solution, and BLUEROADS 5. The pre-packaged integration gives customers the ability to synchronize and share data between BLUEROADS and Salesforce.com through a point-and-click mapping interface that requires no additional coding effort.
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BLUEROADS Helps Sana Security Drive Channel Revenue Through Active Partner Participation
SAN MATEO, California – September 28, 2004 – BLUEROADS Corporation, a channel management software company, today announced that Sana Security, Inc., a leader in host-based intrusion prevention software, has deployed BLUEROADS 5 to provide closed-loop lead management for their entire partner network. This comes at a time when BLUEROADS is experiencing rapid growth in its customer base – particularly in the security industry.
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BLUEROADS Announces Release 5 of its Channel Management Software Solution
SAN MATEO, California – April 19, 2004 – BLUEROADS Corporation today announced BLUEROADS 5, its closed-loop channel management solution that helps companies market and sell more effectively through their indirect channels. Supported by its base of prominent customers, BLUEROADS’ intuitive product maps processes across the globe and down to the individual salesperson within seconds, thus enabling companies with complex channel networks to actively engage partners in indirect sales and marketing processes. BLUEROADS 5 is available immediately.
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SurfControl Selects BLUEROADS Channel Management Software to Help Partners Increase Revenues
SAN MATEO, California - March 23, 2004 - BLUEROADS Corporation, a channel management software company, today announced that SurfControl has named BLUEROADS its channel management software vendor-of-choice to streamline and improve their channel sales processes. Through the strategic relationship, SurfControl (London:SRF), the world's number one Web and e-mail filtering company, has implemented BLUEROADS' software to manage and oversee its channel directives.
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Worldwide Increase in Indirect Sales Fuels Growth for BLUEROADS
SAN MATEO, California - March 2, 2004 - BLUEROADS Corporation, a channel management software company, today announced several corporate milestones that signal the continued rise of indirect global sales revenue in high technology and other sectors. The company has secured $5.3 million in Series B financing from ArrowPath Venture Capital and El Dorado Ventures, and announced three new appointments to its executive team and board of directors, including Vice President of Marketing.
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